You are currently browsing the daily archive for February 5, 2019.

Greetings, my fellow port swillers!

Ol’ Robbo didn’t watch the SOTU this evening: I’ll leave it to my trusted politickal sources to suss that one out.

Instead, I relate a conversation:

Youngest: Dad, when do I get a car?

Self: We don’t “get” cars, my dear, we “buy” them. That costs money. And you have to earn it.

Youngest: Okay, when do we “buy” me a car?

Self: How’s your GPA? And I see that summah camp work crew application still not filled out….

Youngest: Oh, funny thing! I was going to do that this evening. (Grabs pen, proceeds to write….) So, about that car?

Self: So, about that GPA?

My friends, I can’t help but say that for once Ol’ Robbo is feeling the power.

For some reason, the scene put me in mind of what I had thought was another Geico commercial, but on review turns out to be a State Farm wannabe. Still funny and apropos.  (Imagine me as the guy in the waders, and a set of keys on the end of the line.):

 

MADMEN UPDATE:  I got thinking (again) about the broader subject of insurance company advertising.  (Don’t ask me why, it’s just something I think about from time to time.) Off the top of my head, I can’t think of another sector that consistently generates such clever and funny ads.  I suppose when you haven’t got an eye-grabbing product to flaunt in and of itself, you need to rely much more heavily on the sales pitch to sell it.

I mean, think about it:  This whole State Farm series including the one above was generally pretty funny, as was their middle-of-the-night-phone-call one (“She sounds hideous”).  Geico routinely hits it out of the park with their gecko, their cavemen, their rhetorical “Could switching to Geico…” series.  Farmers struck gold when they got veteran (and very good) actor J.K. Simmons to do the “seen a thing or two” line.   Allstate’s Mayhem series is darkly amusing, too.  (On the other hand, I find their “Are you in good hands?” series with Dennis Haysbert a bit flat.  They could score bigly on this if they could manage to insert one “Jobu” reference.)  Heck, even though I don’t care for “Flo” all that much and I despise her soyboy sidekick Jimmy, I still find the Progressive commercials mildly amusing.  (Granted, the one where she visits her deadbeat twin sister is outright funny.)

On the other hand, I find the Liberty Mutual series unappealing.  It started with the weird millennial gal who named her car “Brad” and goes on with various people whining about how some other insurance company are being big, fat meanies about making them whole, even when the accident is their fault.  In this, I think Liberty is unique.  Probably with good reason:  I don’t believe disgruntled spite is really a winning marketing plan.  (Unless, of course, you’re going for that slice of the demographic whose whole world view is based on disgruntled spite against their parents, their employers, the “System”, the “Man”.  But how many Bernie-bot Starbucks baristas can afford a car?)

Anyhoo, I think it’s all both interesting and (mostly) entertaining.

 

Archives

Blog Stats

  • 474,364 hits
February 2019
M T W T F S S
 123
45678910
11121314151617
18192021222324
25262728